Developing markets promote microinsurance, telcos take advantage

Strategic Highlights
Published: 2016-08-17

With millions of subscribers in their arsenal and a recognisable brand name in tow, mobile players try to squeeze more value out of their customer base through offering insurance services. Microinsurance penetration in many of the developing markets in Africa and Asia is below 10% with Ghana (29%) and South Africa (64%) the only two countries with a relatively high penetration. The advent of microinsurance has paved the w...

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